Thursday, March 12, 2020

Who gets the short end of the stick?


If there is a group of people that get canceled more than any other group, those would-be influencers, more specifically the beauty community. These people are constantly being judged for any affiliation, collaboration or association they might have to any person or company. Take someone like Jaclyn Hill who has been a part of this community since it first started. Since Jaclyn was considered a beauty guru it only made sense for her to release her own makeup brand.



Hill teased for years that she would be starting her own makeup line, but it never seemed to happen. Instead of releasing her own brand like she said she would just keep collaborating with other big makeup companies instead.



Morphe is known to have huge beauty influencers collaborate with them on makeup projects. Working with big names like Jeffree Star, James Charles, and Jaclyn Hill. Jaclyn’s first collaboration with Morphe was back in 2017 when they released the Jaclyn Hill pallet, which was a huge success and remained successful.



Because of the success of the original pallet, they released their second collaboration in June of 2018 and introduced the “vault collection”, which didn’t receive the same love as the original pallet.  Even though it was said to have the same loved formula, the eyeshadows showed a lot of inconsistencies with the formulation. The launch was a complete flop.



In May of 2019, it was announced that Jaclyn’s makeup line was finally arriving, which reached a lot of backlash from the public. Many people were disappointed with the fact that Hill was said to finally release her OWN makeup brand since 2014, but the day never came. Fans lost interest as they forgot about her wanting to start Jaclyn Cosmetics.
Things got worse for Hill when she released her lipsticks. It all started when a fellow YouTuber: RawBeautyKristi exposed the moldy lipsticks, from there it only got worse. Several other people were also received what the company was calling the defective batch, which I’m pretty sure that wasn’t the case as everyone seemed to only receive lipsticks from the defective batch.


While this was all happening, Jaclyn remained quiet on the situation. When she finally broke her silence, people weren’t happy with her response and because of the way she responded to the situation, she became cancel yet again. She was accused of making these lipsticks back in 2015 and was just selling them now, even if they’d been sitting on the shelf for over 5 years.



After the whole lipstick incident, Jaclyn found herself in yet another scandal. Jaclyn announced that she and Morphe were collaborating yet again. She was still collaborating with other companies despite her having her own makeup line. And this launch just like every other launch had problems. Around the time when she released “Jaclyn Hill Pallet Volume II”, there was a video surfacing around calling out the fact that the formula for Jaclyn’s eyeshadows had changed.



Jen a smaller YouTuber became known for a video she posted stating that her sister-in-law's pallet was good but the one that she had was even better, coming up with the theory that something had changed. Jen began to investigate why her pallet and her sister in laws pallet were so different, even though they were supposed to be the same. Jen emailed Morphe about their situation, how her sister-in-law's pallet was different and if that was normal.



Morphe responded saying that nothing has changed, that everything was the same. So, Jen bought another pallet to compare all three, to see if her sister in law really did get some defective pallet. After a copious amount of investigation, she found that all three pallets were different and how her pallet was the best even though it was the oldest. The newer ones weren’t performing as good as the one she bought when it first hit the market.



Later, Jen discovered that the formula had indeed changed. Meaning that not only were the formulas on her pallets different but so was the formula in the new Jaclyn hill pallet. When fans heard this, they became upset with both Jaclyn and Morphe for not making the public aware of this transition.



The pallets were also originally marketed as cruelty-free but were found to have one ingredient that suggested otherwise: Carmine. When the original pallet first premiered, they weren’t using this ingredient, and nobody seemed to question the integrity of this pallet since it had a very good reputation at the moment. But after this was revealed people became furious as Morphe and Jaclyn were, still marketing it as cruelty-free and it hasn’t been for a while.



And even though Jaclyn was said to be unaware of this transition, I find that very difficult to believe. The reason for that is because when she was making a minor adjustment to the design of the pallet, she made everyone aware of it, and why announce that but not something major like the formula changing. All this just doesn’t add up.


As of right now, they are currently canceled for the shady business that has been going on between both parties. And even though I feel cancel culture is very toxic both Morphe and Jaclyn don’t deserve the support they received from people who were affected by this transition. With all that being said, people shouldn’t bash every little thing they do from now on. Yes, they messed up big time and screwed over so many people, but we need to remember that they are also just people. Just because they receive hate all the time doesn't make it okay. 

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